SECOND NATURE 2.0
In 2023, Second Nature evolved from a filter subscription service to a property management tech company (PropTech). Offering the Resident Benefits Package (RBP), it is designed as a “Triple Win”, providing tangible value to residents, reducing liability for property managers, and protecting the assets of investors.
By bundling the package directly into rental leases, Second Nature offers a suite of services that come at a discounted rate for the renter, and provides additional income and peace of mind for the property owners.
Second Nature Brand Book
A Property Management Technology company, offering the leading resident experience platform to their customers. The look is bold, bright, and makes a splash against the competition.
Credit: Brand Direction with David Shih, Brandi Cornett, and Hollie Moser. Illustrations by Hollie Moser.
Corporate Tshirt Design
A cheeky retro design for a corporate partnership.
Triple Win
Created for Second Nature as part of their resident benefits package, this concept is the driving force behind property management success. The above is a showcase of logo progression.
Impact Report
20-paged document showcasing the status of the company and the benefits of working with them. Statistics and numbers are displayed in visually interesting charts and modern, simplistic line art.